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Every time I've moved into a new apartment, especially in NYC, I've relied on Facebook Marketplace, stopping or purchasing items from friends to buy and sell items to furnish my space. I love these methods of purchasing second hand, but during my last move, I struggled with the Facebook Marketplace experience. Users are surfaced ads, misleading postings, a lack of legitimate responses on postings, a focus on shipped items etc. We live in an age where thrifting has become the preference and used goods are highly sought out for the cost and environmental effects, so I set out to design a focused localized marketplace app to improve the seller and shopper experience.
These designs are a result of a rapid design challenge where I had 8 hours to design and present my concept.
In one day, how might I design a marketplace app that makes buying and selling local used goods as simple and focused as possible?
Peddle is a digital local marketplace to sell and exchange used goods. To enhance the marketplace shopping experience for trustworthy & easy postings, I designed features like "pick up now" which filters items for rapid pickup, visibility of possible pickup times and estimation of walk, drive and public transit to the pickup location.
Before the one day design & prototyping process, I began preparing my concept, asking myself questions and considering different app idea options. After landing on a local marketplace app, I began to lightly research existing options and note frustrations and opportunities for improvement.
Our design challenge day kicked off with a short presentation of our initial ideas and we were off to the races! Throughout the day I worked in Figma and relied heavily on the Figma Mirror app to test the experience on my phone. Although I had very little time, I invested the first hour of my work day into branding, the second hour into creating as much of a functional design system as possible in order to make changes quickly and avoid the busy work so I could focus on innovating and improving my prototype. The rest of the day I designed and redesigned screens until I was as satisfied as I could be with the flow.
This process really challenged my sense of perfectionism because I had to know when to simplify a concept or let go of imperfections for time's sake. I really enjoyed the challenge and I think it helped me get out of my head a bit more than I generally allow for myself.